Worldwide Competitor Keywords

See where competitors are most active on Apple Ads and explore the paid keywords behind their strategy.

• Visualize competitors' Apple Ads activity by country based on total active keywords per country.
• Explore the Apple Ads keywords detected in each country to identify high-intent opportunities for your own campaigns.
• Review estimated paid impressions, competitor share of voice, and related metrics.
• Identify the main Apple Ads competitors for each app based on competitor impression share.