In Campaign Manager, now set custom automation rules to scale your Apple Ads strategy. Create any rule you like to automatically change metrics based on Apple Ads performance (spend, impressions, average CPT, and more).

You can also monitor all your automation rules in one view, and feel confident letting our system do the work!

Technical info:

Automation is available for all Campaign Manager users with unlocked campaigns. Users can create an unlimited number of automation rules.

✨ More Campaign Manager updates

• Explore our 2025 updates here.
• Explore our 2023 releases here.