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Chart Breakdowns to Monitor Performance

In our Keyword Monitoring section, now get more granular insights about your keyword visibility with chart breakdowns by volume, rank, and brand vs. generic.

These breakdowns are a great way to analyze what kind of keywords have led to an increase or decrease in installs. For example, if you see an overall increase in keyword installs, you can now quickly check:

  • Volume breakdown - to understand which keyword volume ranges drive the most installs over time.
  • Brand vs generic breakdown - to understand the impact of your ASO or brand marketing efforts over time.
  • Rank breakdown - to understand how many installs you get from ranking in different search result positions.

Technical info:

Available to all ASO users. Plan limitations (i.e. keyword installs, available from Grow) still apply.

Useful links:

ASO Intelligence