Skip to main content

App Header: New creative insights in AppTweak

See which apps have app headers and understand how they use them.
App headers (also known as hero banners) are a highly visible creative format shown at the top of App Store pages - but only for apps featured by Apple.
You can now see these banners across key sections of AppTweak to better understand how featured apps present and brand themselves on the App Store. Use this view to:

  • Spot which competitors have an app header and how they're using it
  • Assess branding consistency across countries
  • Understand what strong headers look like in case you're featured next
    App headers now appear in:
  • ASO Report
  • App Page Preview
  • Creatives Explorer (Top App Creatives)
  • Localization Insights
  • Moodboards
    Note: App headers are only available to apps selected by Apple during a featuring opportunity. They don't appear in App Store Connect and must be managed through a direct point of contact at Apple.
ASO Intelligence