Improvements to keyword install estimates

We've updated how our keyword installs and related metrics are calculated to make this data even more accurate - especially for historical trends. The update applies to both current and historical data. All past keyword install data in AppTweak has been recalculated using the new, improved method.
Impacted metrics are:
- Keyword installs
- Impressions: Max. Reach, TMS (Total Market Searches)
- Keyword conversion rate (CVR)
The changes are reflected in ASO Intelligence (e.g., Keyword Research, All Ranked Keywords), Reporting Studio & Exports.